WELCOME TO G2 LAB
WE ARE YOUR CUSTOMER EXPERIENCE
AND GROWTH STRATEGY PARTNER
We are an ecosystem of individual experts and carefully vetted partner companies committed to achieving growth for your business.
We tailor our services to your business needs, identifying the right individual experts and partner companies based on your industry and location.
Our performance-based compensation model ensures that we take on the most important challenges that hinder growth for your business.
Time is our currency, and we use your time and our time efficiently.
Think of us as a combination of your consultant, your employee, and one of your shareholders.
You Grow. We Grow. Let’s Grow 2gether
We keep it simple, focusing on three key areas that cut to the core of growing your business.
We partner with you to understand your business goals and its current state across these areas. We identify the gaps and opportunities, and then prioritize and implement solutions focused on achieving your goals and growing your business.
It’s not only what you say or do that matters, it’s how you make people feel.
A strong brand connection can increase acquisitions.
What does your company stand for? What are its vision, purpose and values? Do your products or services connect and engage with their target audience? We evaluate your authenticity at the company level, audit your brand, refine your strategies and execute solutions needed to strengthen your brand’s connection with its target audience.
Our goal is to add value to your business by acquiring more target customers.
| Brand Audit & Enhancement | ||||
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| Refine Brand Strategy & Tactics |
| Solutions | ||||||
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Treat others the way you want to be treated.
An efficient customer experience can create and strengthen loyalty.
It starts with empathy. We walk in the shoes of your customers and stakeholders to map out their end-to-end experience across all interaction points and channels. We identify operational and technology challenges, as well as opportunities to innovate and differentiate the experience. We then execute solutions needed to reduce costs, increase purchase behavior, drive referrals and improve retention.
Our goal is to add value to your business by reducing costs and strengthening loyalty.
| Experience Audit & Enhancement | ||||
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| Refine Experience |
| Solutions | ||||||
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Imagine where your company will be in the next 5 to 10 years.
Secure your business legacy via a sustainable growth strategy.
We work with you to develop a sustainable growth strategy for your business. This involves an internal analysis – understanding your company’s strengths and weaknesses; and an external analysis – identifying opportunities and potential threats. We’re fiercely focused on growing your business and will execute solutions needed to achieve this objective.
Our goal is to add value to your business by growing it.
| Baseline Analysis | ||
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| Refine Growth Strategy & Plan |
| Solutions | ||||||
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